A new survey of cosmetic surgery trends in Canada by cosmetic surgery financing group Medicard shows that more Canadians are availing of cosmetic surgery to restore their looks and help them lose weight.

Non-surgical facelifts were performed 4 times as often as surgical facelift in Canada, reflecting the advances that have been made in recent years in the non-surgical arena of aesthetic enhancement and the growing awareness by Canadian patients of these types of procedure.  In total, there were 4,185 non-surgical facelift procedures in 2005, and increase of 19% on the previous year.  This contrasts with a 5% decline in surgical facelift procedures, with just 2,185 canadians opting for this treatment last year.

Canadian patients are also becoming more savvy about their options, with a quarter of all prospective patients having researched their options before even meeting their cosmetic surgeon.  However, worryingly, nearly 15% of patients appear to be completely misinformed about the procedure that they are seeking, indicating a greater need for more patient education by the cosmetic surgery industry in Canada.

As might be expected, women seeking treatment outnumbered men by nearly 4 to 1.  The most popular procedures in Canada last year were:

The report also reveals that Canadians in the 35-50 age group are the biggest users of cosmetic surgery, accounting for nearly three quarters of all cosmetic surgery procedures.  However, older patients, in what has become to be know as the “silver surgery” bracket of 50 years and older accounted for just 6% of cosmetic surgery procedures.

While nearly two thirds of patients are receiving cosmetic surgery for the first time, there is a potentially statistic that indicates that more than a quarter of patients return for further surgery within a year of their previous procedure.  While this may indicate that Canadian patients are delighted with the results of their surgery and are going to target another problem area, it might also be an indication of a possible growth in the number of so-called “lipo junkies” in Canada.

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